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Ideal Client Workbook!

When you get clear on who you best serve, you’re not only providing a better brand experience for that type of client but you’re also positioning yourself as the go-to in that space. And who doesn’t want to be seen as the expert? 

Read more about finding your ideal client

What Makes a Good Brand

What Makes a Good Brand

A good brand is built with intention and purpose. When done well, a strong brand can support your version of success and bring more ease and enjoyment into your business. When I first started our home renovation blog, North Country Nest, I would spend hours and hours...

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Five Ways to Brand Your Website

Five Ways to Brand Your Website

Check out these five ways to brand your website so that you can consistently communicate with your audience and showcase your brand's personality! When you hand someone a business card at a networking event, I’m willing to bet it includes your website URL. When you're...

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How to Define Your Brand’s Positioning

How to Define Your Brand’s Positioning

Your brand is positioned in the market whether or not it is intentional. Walk through four steps on how to strategically position your brand with ease. When I think of the type of person who invests in an Apple computer, I immediately think about someone in the...

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Creating the Right Color Palette for Your Brand

Creating the Right Color Palette for Your Brand

Check out these easy-to-follow tips for picking the right brand color palette that resonates with your community and brand's personality!    Let’s talk color. More specifically, choosing a color scheme for your brand. First, know that if it’s hard for you, you...

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How to Create Your Brand Message, Part Two

How to Create Your Brand Message, Part Two

Part two of how to develop a brand message dives into the last four pillars of creating a message for your service based business. Welcome to part two of creating your brand message. In case you missed part one, click here! And as an added bonus, you can also pick up...

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How to Create Your Brand Message, Part One

How to Create Your Brand Message, Part One

A brand message is the overarching thread that is woven into every communication piece shared on behalf of your brand. Today, we're walking through five of the nine pillars for creating a consistent and cohesive brand message for your service based business. And as an...

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Let's Get Branding

You're an expert in your field but when it comes to creating a rock solid brand that's cohesive and meaningful, you feel like a fish outta water.

No problem, I got you.

Check out my favorite brand resources below that will help you
create a brand that showcases your expertise to win over new clients and customers!