Let’s create a brand that brings your vision to life
“This brand design process was so easy and quick to turnaround. I feel like you understood what I was looking for and not able to fully communicate. Plus, your client service is fabulous. You’re responsive and very easy to work with. You do a great job managing expectations, letting me know when to expect things etc. Overall, my experience was very positive and I happily recommend you to others!”
The Visual Brand Design Process
You understand the concept of a brand. You know that it’s important. You can recognize a great brand when you see one. But when it comes to getting from ‘Point A’ – a pretty logo, a few colors and maybe a font or two – to ‘Point B’ – a brand that resonates with your community, builds an audience, books clients and creates raving fans – you’re completely lost.
Creating a brand doesn’t happen overnight and your company’s branding can be fluid – as your business changes and evolves, so will your branding. The most important concept to remember is that your brand is what helps your business build relationships and create trust with your audience.
I believe in the power of simplicity and cohesivity, and I love working with clients to create a timeless visual brand design that will evolve with the organization.
.01 The Initial Consultation
We’ll hop on the phone and talk through #allthethings.
What you like, what you don’t like, where you want to go. It’s also a chance to make sure we’re a good fit!
.02 Discovery + Website Workbook
You’ll make your way through the branding workbook and pull together an inspiration board.
.03 Inspiration Board + Workbook Review
Together, we’ll walk through your inspiration board and branding workbook, just so we’re on the same page for where you want to take your brand.
.04 Mood Board
I’ll draw from your branding workbook and inspiration board to create a custom mood board.
This will be the jumping off point for your new brand identity!
.05 Logo Concepts
I’ll send over three or four primary and secondary logo concepts for your review. We’ll narrow down to one, making small adjustmens as needed.
.06 Style Guide
The style guide is what’ll help you create consistency within your visual brand.
It will have everything from your logo to brand colors to custom patterns.
.07 Brand Guide
The branding guidelines include everything else outside of your visual identity: what words to use, your ideal client profiles, what tone of voice your brand should emit, what type of content your brand shares, your brand’s vision and mission.
Let’s Bring Your Brand Vision to Life
This is for you if: You’re ready to uplevel your brand and your visuals. You’ve been in business for a bit and probably DIY’ed your way to where you are today. You have an idea of what you’re looking for but need some clarity around the specifics. Bottom line? You’re ready to take your business to the next level and you cannot. freaking. wait.
What’s included: Primary logo, secondary logo, submark, font selection, color scheme, custom pattern, business card design or social media graphic template and brand guide.
Timeframe: Three weeks
Additional add-ons: Website graphics, custom icons, Facebook cover image template, Instagram templates, blog post graphic, Pinterest template, package design, letterhead design, marketing collateral design
five minute branding check
Check out this FREE brand assessment workbook that’ll give you
a clear understanding of where you’re at and where you can
make some quick and easy updates to your brand.