Strategic Brand Design
for purpose-driven service
providers & small business owners
Ready to confidently talk about your business
in a consistent and cohesive way?
Whether you’re an established business owner with a brand that’s been DIY’d and duct-taped together OR you’re just getting started and have had a few failed attempts doing it yourself or hiring it out – you’re in the right place.
Here at Witt and Company, our superpower is gathering all the thoughts, ideas and inspiration for your brand and creating something that is easy to communicate, exciting to show off and truly representative of your vision.
Time to ditch the inconsistent brand.
There’s a good chance you’re at a place in your business journey where you realize that the inconsistencies and lack of cohesiveness in your brand aren’t doing you any favors. Maybe you aren’t sure how to talk about your services or you are yet again choosing another color scheme and font for your website.
If you’re lacking certainty in your brand, it can negatively affect how you show up for your business and community.
Here’s the deal – I know you whole-heartedly believe in the work you do and the business you’re creating. This is why you deserve to have a brand that allows you to confidently show up and tell the same story.
“The step-by-step process that Kelly took me through made sure to cover everything that I needed to get clear on so that she could create a final product that was exactly what my business NEEDED not just what I thought I wanted. It pushed me to answer things in-depth and get clear within myself about what I do, who I do it with and what my purpose truly is. This process helped me to get even greater clarity on those things, not just choosing colors, fonts and a layout.”
Elite Mental Performance
let’s bring your brand vision to life!
Strategic brand design.
Investment Starting at: $2297
Timeline: six Weeks
Brand Clarity Supports
Your Version of Success
The purpose of having a consistent and cohesive brand isn’t just to look great or provide a one-of-a-kind brand experience. Yes, those are often what happens when you put the work into creating an intentional brand, but why should you give a shit in the first place?
Because brand clarity allows you to connect the right message to the right people with the right visuals, so that you can build trust and authority in your industry, category or space. And as you’ve probably heard before, people buy from those they know, like and trust.
That version of success you’re dreamin’ about? Yes, it’s possible and we want to help you get there with a kickass brand that brings your vision to life!
In-depth branding questionnaire
Four brand strategy calls
Brand strategy + style guide
Primary logo + logo variations
Brand color palette
Custom brand pattern
Two branded collateral items
So, how does this whole branding process actually work?
01. Let’s Book
Fill out the form on the contact page and set up a consultation call. This is all about getting to know each other and making sure we BOTH feel it’s a good fit! Because the branding process is a big time and energy investment, it’s important that you feel comfortable enough to be open and honest. That way, the result is truly your vision coming to life.
02. Time to Dig Deep
Once we make it official, it’s time to dig into the nitty-gritty details of your brand and business. You’ll receive the brand strategy workbook which will help you gain brand clarity – don’t worry if you get stuck on a few questions. That’s what our brand strategy calls are for 🙂
You’ll also pull together a Pinterest brand board, filled with all the photos, fonts, colors and graphics you love. This will ensure we’re on the same page in terms of the visual direction!
03. Let’s Talk Strategy
We’ll hop on two 90-minute brand strategy calls, diving into the workbook and making sure you’re crystal clear on the best way to communicate your brand to the right people in way that showcases what makes your brand unique.
We’ll also scroll through your Pinterest inspiration board and pick out what visuals align best with the way you want your brand to be experienced.
04. Say Hello to the Visuals
Now, the fun part! You’ll receive three logo concepts (in black and white!) and a mood board to showcase the visual direction of your new brand.
Once we finalize a concept, it’s time to inject the color and finalize a color scheme! We’ll also create two brand collateral items (you know, like business cards or a social media template) that really bring your brand to life.
05. Bringin’ it all together
After you sign off on the logo, we’ll pull it all together into a brand guide – aka your Brand Bible.
The brand guide includes all your brand strategy basics, like who you serve, how you serve, why you serve, as well as words and phrases to use when communicating your brand. It also has your brand’s style guide, so you can reference to keep your visuals consistent and cohesive!
Ready to build a brand
you’re excited about?
Parasol Travel Co
“I loved working with you so much. This process was not just about building my brand, but it helped me personally work through some of my self-confidence issues. I’m always afraid of what people will think of me or my ideas, and this gave me the confidence to share myself and my business with more people. It truly was a transformational process. Thank you so much, from the bottom of my heart!”