Website strategy and design resources, ideas and inspiration for mission-driven businesses

Quick and simple ways to improve your website’s user experience

Quick and simple ways to improve your website’s user experience

Optimize your website’s engagement and improve user experience with these five quick and simple tips. As business owners, I think it's safe to say that we want our website to be a point of connection and engagement, not frustration and distrust. But what leads you...

16 Google font pairings for your website

16 Google font pairings for your website

Create a cohesive brand experience on your website with these 16 Google font pairing ideas, aligning with the four brand seasons. Fonts are fun – I get it! I know all too well the black hole that is font selection. You jump into your design platform of choice and...

The ultimate guide to website strategy for service-based businesses

The ultimate guide to website strategy for service-based businesses

Ready for your website to start working for you? This ultimate guide to website strategy will walk you through how to create a plan for your site so that it can effectively support your business and its goals. Whether you’re DIY’ing your site from scratch, purchasing...

Getting your business ready for a new website

Getting your business ready for a new website

We've put together three key steps to help you prepare for a website redesign. The process can feel a little daunting, but we’ve got you covered! Affiliate links may be used throughout this post, at no additional cost to you. Thank you for supporting Witt and Company....

5 effective website homepage ideas

5 effective website homepage ideas

Check out these five must-have homepage elements that will help you craft a consistent and clear, client-focused homepage that effectively communicates your brand message. I like to think of the website’s home page as the 30,000 foot view of how someone can engage...

Five Ways to Brand Your Website

Five Ways to Brand Your Website

Check out these five ways to brand your website so that you can consistently communicate with your audience and showcase your brand's personality! When you hand someone a business card at a networking event, I’m willing to bet it includes your website URL. When you're...

Four Ways to Improve Your Website So You Can Book More Clients

Four Ways to Improve Your Website So You Can Book More Clients

Four simple ideas that will help you increase your website conversions for more sales, as a service based business owner. And as an added bonus, you can also pick up the Website Checklist in the Brand Resource Library by clicking here! As a service provider, your...

Part Two: The Ultimate How-To Guide for Creating a Website Strategy

By getting clear on your website strategy, you can create and design a website that truly serves your business goals. Last week, we touched on the questions to ask when creating a strategy for your website. In case you missed the post, click here. Why do we start with...

Part One: The Ultimate How-To Guide for Creating a Website Strategy

Creating a website strategy that serves your business starts with answering ten questions that help clarify your website's functionality. Last week we talked about the basics of a website strategy. Feel free to pop over to that post and read through otherwise, here’s...

What is a Website Strategy?

Your website strategy is the game plan for creating a cohesive and effective website that is consistent with your overall digital presence and drives results. Whether you’re DIY’ing your site from scratch, purchasing a pre-made template or working with a professional...