Brand and graphic resources, ideas and inspiration for mission-driven businesses
We're walking through the five different types of logo variations to use in your visual marketing so that you can look professional, consistent and cohesive wherever your brand is experienced. You've just wrapped up with a brand designer (or purchased a pre-made brand...
Optimize your website’s engagement and improve user experience with these five quick and simple tips. As business owners, I think it's safe to say that we want our website to be a point of connection and engagement, not frustration and distrust. But what leads you...
Create a cohesive brand experience on your website with these 16 Google font pairing ideas, aligning with the four brand seasons. Fonts are fun – I get it! I know all too well the black hole that is font selection. You jump into your design platform of choice and...
We're sharing the basics of what to include in your one-page brand style guide to ensure that it serves as a great starting point for consistent and cohesive brand communication, across all brand touch points. When it comes to consistent and cohesive brand...
We’re sharing our 5 best graphic designing tips for beginners and non-designers. These ideas will help you take your graphics up a notch and better communicate your brand. You don't have to be a professional designer to have good lookin' graphics and visuals....
Showcase your brand personality in a cohesive and consistent way by incorporating a brand pattern or texture into your visual with these tips and ideas. When it comes to my wardrobe, I’m not much of a pattern-lover. But, it’s a whole different story when I think about...
Looking for color inspiration for your brand identity? Check out these 9 color combinations, utilizing color psychology and seasonal brand theory. Looking for a little inspiration for your brand identity’s color palette? We’re sharing 9 color palette...
Are you making one of these five common visual brand identity mistakes? Easily upgrade the look and feel of your visual brand by avoiding these all-too-common pitfalls. Creating visuals for your brand, whether it’s a social media graphic, a graphic for your website,...
We’re diving into our top five tips for designing better graphics so you can take them from good to great. You’ve got your brand colors, font standards and a social media-friendly logo… shouldn’t that be enough to create those screenshot-worthy graphics? First,...
Explore the characteristics of the winter brand personality and learn how to effectively inject elements of the winter personality into your brand experience. [affiliate links may be used, at no additional cost to you. thank you for supporting witt and company!] When...
Explore the characteristics of the fall brand personality and learn how to effectively inject elements of the fall personality into your brand experience. [affiliate links may be used, at no additional cost to you. thank you for supporting witt and company!] When I...
Explore the characteristics of the summer brand personality and learn how to effectively inject elements of the summer personality into your brand experience. [affiliate links may be used, at no additional cost to you. thank you for supporting witt and company!] When...